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I’m a mad non-fiction reader. It’s a part of my mental fitness regime & has unwittingly become integral to my business too. You see, I repurpose the concepts I read into actionable tools for sales professionals to support them in growing business & overcoming daily customer challenges.

I’m on a mission to grow the concept of sustainable selling & minimise burnout risk.

Follow my 2025 reading challenge over on Instagram @petasitcheff

Check out my previous reading lists over on the blog.

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I won’t lie. The last six months has been trying on my self-esteem.

Parenting transitions.
Professional transitions.

Each requiring big gulps of courage to leap into new chapters & new outlooks.

Then I realised I teach this stuff fo

I picked this up reluctantly. I didn’t like the title of the book. The word violent to describe communication didn’t sit well.

Glad I did. An excellent read for any parent, leader, partner, friend, colleague.

NVG is a coaching appr

Closing out an awesome week. 💛

I’m so excited for 2025. What’s brewing. What’s done. And what’s possible.

I’m especially loving my local beach. Daily swims & doses of vitamin D.

#foundmyoxygen #sohappy #ins

Are you a small business owner?

I made a decision to work for myself as it enabled me to design a life which worked for me & my family.

As much as I love it, some days are bloody tough.

After two years volunteering with @beyondblueofficial

I would LOVE your help!

I wrote My Beautiful Mess to chronicle a period of time in my life that cost me heaps & taught me more.

Today, I’m determined to support others in finding the courage to take the first step towards seeking suppor

Today is a very big day in my mental health journey. 💛

For those who’ve read My Beautiful Mess or heard my @beyondblueofficial keynote, you might recall my lowest point occurred in a car park.

This morning I went back to that car park to de

THAT moment you realise you are in your fiftieth year & reading books on the beach will never be the same …. 🥳 😂

#blindasabat #turningfifty

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© 2024 Peta Sitcheff, All rights reserved. Book cover design & website by Hannah Sutton. Photographs of Peta by Prue Aja. Background photos by Unsplash.